Thursday, September 3, 2009 just can't stop

Just when I thought I could stop myself from wanting a new lens, Canon had to go and scream NO! On Sept. 1, Canon announced their newest addition the the L series line-up: the Canon EF 100mm f/2.8L USM Macro Lens. One of the biggest features that Canon is pushing with this lens is the new Hybrid IS technology, which is supposed to make handheld macro photography much easier.

Canon has said that it will be released near the end of October with the suggested retail price of $1,049.00. It is the fourth true macro lens by Canon, joining the Canon EF-S 60mm f/2.8 Macro USM, Canon EF 100mm f/2.8 USM Macro, and the EF 180mm f/3.5L Macro USM. Maybe, if all else fails, this will drop the price of the non L 100mm Macro for the rest of us!

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